I edit direct-response performance ads, AI/UGC-style creative, social content, and long-form YouTube for consumer brands — turning raw footage into videos that hold attention and hit deadlines.
Organized by format — click a folder to open it up and browse that category's work.
Direct-response ad using a myth/fact educational hook format to explain product benefits and drive conversions on Meta/TikTok.
Seasonal promo ad edit with fast pacing, sale graphics overlay, and urgency-driven copy timed to a New Year sale push.
High-urgency seasonal sale ad, edited for a Black Friday campaign with bold discount graphics and quick-cut pacing.
Gifting-angle seasonal ad pairing lifestyle footage with a clear price/discount callout for the holiday shopping window.
Performance ad variant testing a new opening hook against the control creative for the same product line.
Ad creative built to test pacing and hook variations for Meta/TikTok direct-response placement.
Refreshed visual treatment of an existing ad concept, re-cut with new footage and updated on-screen graphics.
Holiday-themed promo ad built around a Valentine's Day sale push, with gifting-angle messaging.
Feature-focused demo ad walking through core product functionality to build purchase confidence.
Fast-paced direct-response ad opening on a scroll-stopping hook before pivoting into the product pitch.
Direct-response creative variant edited for A/B testing against the primary campaign ad.
9:16 vertical-format ad cut specifically for mobile-first placement on Meta/TikTok.
Seasonal e-commerce sale ad timed to a Prime Day-style shopping event, with urgency-driven discount messaging.
Direct-response creative testing an alternate pacing structure for the same core offer.
Ad creative iteration built for continued A/B testing across paid social placements.
Seasonal promo ad edit built around a Valentine's Day sale push, with gifting-angle messaging.
Retargeting-focused ad edit aimed at warm audiences already familiar with the product.
Direct-response ad creative edited for continued paid social rotation.
Ad creative variant built to keep the campaign's creative rotation fresh.
Evergreen direct-response ad designed for long-running paid social performance.
Direct-response ad creative edited for ongoing campaign testing.
Ad creative built to test a new structure against the existing top performer.
Seasonal sale-event ad edit with bold discount graphics and urgency-driven pacing.
Branded seasonal promo cut for the Face Genie skincare device, pairing UGC demo footage with sale graphics.
Second cut of the branded 4th of July promo for the Face Genie device, with alternate pacing and graphics.
Voiceover-led creator testimonial for the Face Genie device, edited for an authentic UGC feel.
Relatable-moment UGC hook combined with on-screen text and motion graphics to drive an emotional, scroll-stopping open.
Mixed animation + live-action explainer format breaking down a common misconception before pivoting into the product pitch.
AI-persona style ad hook designed to feel native and relatable within a social feed.
AI-persona style creative testing a new hook variation for paid social.
New Year seasonal ad built around an AI-persona hook paired with sale messaging.
AI-persona style ad creative edited for continued campaign rotation.
AI-persona ad formatted specifically for Meta placement with native-feeling pacing.
AI-persona style creative variant built for A/B testing.
AI-persona ad edit testing an alternate opening hook.
AI-persona ad testing a new pacing structure.
AI-persona style creative iteration for ongoing campaign testing.
AI-persona ad variant edited for continued rotation.
Character-led AI persona hook used to open a direct-response ad with a distinctive visual style.
AI-persona style creative built for A/B testing against the primary ad.
AI-persona ad edit testing an alternate hook structure.
AI-persona ad variant built for continued campaign rotation.
Gym training content edited for social, with pacing built around lift cues and workout structure.
Lifestyle-angle fitness content edited for social with a more relaxed, everyday pacing.
Quick-hit fitness content edited for social with punchy pacing and clean cuts.
Gym and lifestyle content edited for social, with pacing built around workout structure.
Fitness-lifestyle content edited for social with a natural, everyday pacing.
Fitness content series entry edited with dynamic pacing for social distribution.
Action-sport fitness content edited with quick cuts to match the energy of the footage.
Footwear brand content edited for social with a focus on product detail and movement.
Dynamic action footage of the e-bike in use, edited with quick cuts and motion-matched transitions for an energetic feel.
Lifestyle-angle e-bike content pairing everyday footage with product use.
Brand-forward e-bike content pairing product footage with a dynamic, energetic edit style.
Additional e-bike action content edited for an energetic, fast-paced feel.
Follow-up brand reel continuing the same visual style for social distribution.
Social brand content edited with punchy pacing and clean product-forward framing.
Lifestyle-context creator content for the Waveboard vibration plate, blending everyday footage with product use.
Product-drop content for a basketball apparel line, cut to on-court action footage and jersey close-ups.
Revised on-court apparel content cut with brand-consistent pacing.
Voiceover-led creator testimonial demonstrating the product in a home setting, edited for an authentic UGC feel.
Cinematic fashion content edited with moody color grading and deliberate pacing to match the brand's editorial look.
Additional fashion campaign content edited with the brand's signature editorial pacing.
Additional fashion campaign content edited with the brand's signature editorial pacing.
Additional fashion campaign content edited with the brand's signature editorial pacing.
Story-format fashion content edited for a shorter, snappier social cut.
Revised cut of a fashion campaign story, edited with updated pacing and transitions.
Additional fashion campaign content continuing the brand's editorial visual style.
Motorcycle lifestyle content cut with dynamic pacing to match the energy of the riding footage.
Action-focused motorcycle reel edited with quick cuts and motion-matched transitions.
Model-led fashion/jewelry content edited with clean, product-forward framing for social.
Companion piece continuing the same campaign's visual style across a second model.
Personal review-style UGC edit for the Sculptor device, cut for a natural, conversational pacing.
Widescreen ad edit formatted for Connected TV placement, structured with a longer story arc than the vertical social cuts.
Widescreen ad edit formatted for landscape placement, structured with a longer shot flow than the vertical social cuts.
Direct-response ad edit closing on a clean white-background product shot for a polished finish.
Landscape ad edit structured for YouTube and Connected TV placement.
Long-form creator content edited for YouTube with a longer story arc.
Landscape-format product ad edit built for YouTube/CTV placement.
Landscape-format product ad edit for the Face Genie device, built for YouTube/CTV placement.
Tutorial-style edit walking through how to use the Face Genie device, structured for clarity.
Feature-focused product ad highlighting the device's LED light modes.
Long-form motivational YouTube content with title-card sequencing, pacing built for retention over a longer runtime.
Long-form motivational YouTube content structured for retention, with pacing built around key talking points.
Motivational long-form YouTube edit with title-card sequencing and steady pacing for viewer retention.
Product-focused ad edit pairing demo footage with on-screen text callouts.
Landscape-format product ad edit for the Cupper device, built for YouTube/CTV placement.
Landscape-format fitness content edited for YouTube, translating the same creator's story across a longer format.
Landscape-format product overview edited for YouTube, walking through the item in a clear, structured way.
[Describe how you kick off — call, brief doc, footage/raw files handoff.]
[Typical turnaround for a first draft, e.g. "48–72 hours."]
[Number of revision rounds included and how feedback works.]
[File formats/resolutions delivered, platform-ready exports.]
Send a message with your project details and deadline — I'll reply within a few hours.